Meet Mara Watts

A woman with shoulder-length blonde hair smiling, wearing a light green sweater and a necklace, sitting outside near a glass door with a sign that says 'ENTRANCE' with arrows.

Mara Watts is a seasoned writer, editor, content strategist and email marketer.

She brings over 15 years of experience, an intense dedication to excellence, and service offerings agriculture brands can trust.

“Mara would be an asset to any content team,” says one editor.

Mara has deep expertise covering Various agriculture topics.

Her work has been featured in:

  • Rayonier

  • Rethink:Rural

  • ArborTIMES

  • ArborEXPO

  • Chicken Whisperer

  • Acreage Life

  • Farmers Hot Line

  • The Mississippi Farm Country

…just to name a few!

Image featuring a bunch of fresh carrots on the right, green leafy spinach on the left, and various logos of agricultural and farming publications and organizations in the center and right, including Mara Watts as a freelance agriculture writer and digital marketer.

Covering agriculture is only a small piece of Mara’s work, though.

She has experience:

  • Researching and creating SEO content.

  • Writing branded stories for agricultural companies and publications.

  • Ghost writing articles for well-known brands and products.

  • Editing articles for an arboriculture publication.

  • Distilling complex concepts into relatable, readable content.

  • Creating and executing content marketing strategies for her client, The Go-To Janitor.

  • Developing, designing, and implementing email marketing automations for a tree care publication.

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On a personal note…

A woman with blonde hair and blue eyes, smiling widely, wearing a large brown hat and a multicolored scarf. She is holding a clear glass vase with ferns inside. There are string lights and a white drape in the background at an outdoor event.

Mara enjoys the freedom and creative flexibility of freelance work from her home base in Asheville, North Carolina, where she grew up. She loves working the land on her homestead with her husband, Adam, and three young children.

When she’s not working, Mara can be found practicing (and teaching) yoga, sitting with her chickens, watching murder mysteries, and sipping on a latte or two.

Group of chickens and chicks outdoors on green grass